Are you looking for the best content marketing companies to manage your digital presence? Feeling a bit overwhelmed by the sheer number of options out there? We get it. That’s why we’ve compiled this definitive list of the top content marketing companies in 2023.
So, step away from the search engine and pull up a chair. We’ve done the hard work for you and carefully curated this list of the crème de la crème for content marketing services. From major digital players to specialised boutique agencies, our list includes some of the best content marketing companies to call on for all your strategic and creative needs.
How do you choose the right content marketing agency?
Before we get started, you might be wondering how to identify a great content marketing agency in the first place. It’s a jungle out there, with hundreds of companies offering content marketing services. How can you differentiate the good from the bad and the ugly?
Like most things in life – you need to do your research. Look into the company’s track record. Check out their portfolio. If possible, speak to their clients, both current and former. All these things should help you in making an informed decision. But there are also a few key criteria that will help you narrow down your choices. These are:
- Experience. It pays to work with a creative content agency that has a proven track record of success in your industry or niche. Ask questions about their past work and experience. Have they worked with similar clients? What kind of results were they able to achieve?
- Expertise. Look for a digital content agency that specialises in content marketing, rather than more generalised marketing services. Many agencies try to be all things to everyone. But you want an agency that really knows the ins and outs of content marketing and copywriting.
- Cost. Of course, working with a content marketing agency costs money. Make sure the agency you choose can work within your budget. But don’t let cost be the only deciding factor. As they say – pay cheap, pay twice!
With the above in mind, let’s take a closer look at some of the best content marketing companies to work with.
Top 10 best content marketing companies in 2023
1. VAMS
Hey, it’s us! We know what you’re thinking – of course, we’d put ourselves at number one. But in all seriousness, we also have the experience, expertise, and track record to back up this bold statement. Founded by an industry veteran, VAMS was built from the ground up to deliver results-driven content solutions for our clients. As a purely content-focused digital agency, we’ve made it our mission to continually push the boundaries of what brands can achieve with quality content marketing and digital storytelling.
Here’s a peek at the content marketing agency services we offer:
- Content writing services. From copywriting to blog posts, white papers and ebooks, our team of experienced writers can deliver the right words for any project.
- Copywriting services. Copywriting is the art of persuasion, and our team of experienced copywriters has perfected the craft. From SEO-driven web copy to catchy taglines and ad copy, you ask, and we deliver.
- Content strategy services. Every great content marketing campaign starts with a sound strategy. We offer comprehensive services from content audits to full-on campaigns tailored for each of our clients.
- Editing and proofreading services. Sometimes all it takes is a set of fresh eyes to take your content from good to great. Our team of experienced editors and proofreaders can give your content the polish it needs.
A glimpse into our work
We know – it’s all well and good talking about how great we are, but the proof is also in the pudding. Take a look at what we’ve achieved for some of our clients:
NinjaPromo. We helped full-service marketing agency NinjaPromo revamp their website with SEO-friendly content, resulting in over 100 SEO-optimized web pages and various marketing materials. NinjaPromo loved our work, which boosted their search rankings and positioned them as a top digital marketing agency. We’re now delighted to provide them with an ongoing white-label content writing service for their clients.
Funded.club. Our 3-month content plan helped Funded.club increase their organic traffic, improve engagement on LinkedIn with their 26k followers, and enhance their brand positioning in the recruitment industry. We also provided them with monthly newsletters, press releases, and blog posts. Our continued collaboration has allowed us to maintain our successful partnership with Funded.club.
LastObject. Our content strategy helped LastObject reach a wider audience and achieve higher customer retention rates. By creating a unified customer journey and increasing organic traffic to their website, we were able to improve their lead capture rate and drive conversions. Our results speak for themselves, and we’re proud to have played a part in LastObject’s success.
So, if you want to work with one of the best content marketing companies, you know who to call! Contact VAMS today and let’s make content magic.
2. Strategically
Strategically is a content creation agency that offers customised, data-driven content marketing strategies to help power businesses’ sales. They use vetted writers to create high-quality, SEO-focused content that is proofread and passed through a plagiarism checker. They offer content done-for-you, managing the entire production process and producing content at scale. Some of their past clients include Adscale, Mazuma and ABTasty.
3. Content Hero
Content Hero is a content agency that provides articles, blog posts, and web content for brands and web agencies. They offer 100% unique content written by experts – with a plagiarism guarantee. They also claim a high customer satisfaction record and allow for easy ordering through email, Slack, Trello, or Asana. The agency aims to help their clients produce enough content without any headaches. The goal? To build lasting partnerships that bring value to all parties.
4. Write Arm
Write Arm positions itself as a flexible solution for marketing teams and agencies in need of skilled writers. One of their selling points is that they also offer multilingual content writing services. So if you’re aiming to localise your content, they can help you do it. Their large pool of copywriters means they can match writers to your project quite quickly, and they offer free revisions on every project. But they say it’s not just about the words – Write Arm also wants to make life easier for their clients. Speaking of which, some of their past clients include Vitality, Maldon Salt, and SoPro.
5. Word Nerds
Word Nerds say they’re a small but mighty copywriting agency. They aim to help businesses boost their visibility, conversions, and sales with fluff-free content. The agency provides both B2C and B2B content marketing services, including website copywriting, blog writing, social media content, proofreading, and more. Word Nerds has been working with clients since 2015, They tend to keep their prices affordable for both small and large businesses.
6. Content Whale
Content Whale is one of the top content marketing agencies in London, offering professional content writing services with a 48-hour turnaround time. Despite their speed, they say that they always aim to deliver well-researched and error-free content. The content can be confidently used in sales letters, blog posts, advertisements, and social media promotions. Quality remains their focus. Their editorial team always strives to ensure that the final product is both well written and delivered on time. Some of their past clients include WazirX, Thomas Cook, and HSBC.
7. Inspired Copy
Inspired Copy is a UK-based content marketing firm that offers a variety of services. This includes SEO blog posts, product descriptions, social media captions, email copy, ad copy, and website content. They claim to be able to help businesses of all sizes increase their organic traffic, boost their authority, and drive sales. In addition to once-off projects, they also offer a subscription package for ongoing work. They have worked with some well-known clients including Travelodge, Tommee Tippee, and Barnardo’s.
8. Copify
Copify is halfway between being a freelancing network and a traditional content agency. With a large pool of professional copywriters, you can place an order and they will connect you with an appropriate writer without the need to review bids. The agency also employs internal staff who provide proofreading and editing services. This ensures your copy is free from errors and meets the brief. They say that their large network of writers allows them to offer quick turnaround times on copywriting projects.
9. Big Star Copywriting
Big Star Copywriting has been providing professional content marketing services since 2005. Their focus is on delivering reliable, high-quality content. They say what sets them apart is their ability to craft a brand story and develop an effective strategy for all your online content. This covers your website, blog, and social media channels. Their copywriting services include SEO copywriting, email copywriting, e-book writing, and content strategy. They have worked with clients in various industries, including fashion, music, food and beverage, legal, and more.
10. Stratton Craig
Stratton Craig is a copywriting and content agency that offers agile and scalable content services that are accessible on demand. Their specialty is creating engaging, clear, and insightful content that reaches across borders. Some of their services include content audits, SEO copywriting, website copywriting, and social media content. They have worked with well-known and dynamic brands including De Beers, Kaspersky, and LastMinute.com.
Ready to start working with a top digital content agency?
We hope this list has been informative and you feel a little bit more confident in choosing the best content marketing company for your brand. If you’d like to work with our specialist content marketing firm here at VAMS, don’t hesitate to get in touch. Our team of experienced copywriters, content strategists, and editors know how to make an impact in the digital space. We look forward to hearing from you!